Lasuco Brings Vietnamese Sugarcane Juice to Conquer the U.S. Market

Lam Son Sugar Joint Stock Company (Lasuco) has made a significant breakthrough as its pure canned sugarcane juice product officially appears on the shelves of supermarkets and convenience stores in Miami, Florida (USA). Under the brand name Kanpe Red (which means “strong and energetic” in Haitian Creole), these sugarcane juice cans, proudly featuring the Vietnamese national flag, have been warmly received by local consumers.

A Product That Stands Out

The Kanpe Red product is made from 99% pure sugarcane juice and 1% kumquat flavoring, certified by the U.S. Food and Drug Administration (FDA) for quality. With a shelf life of up to one year, the product quickly gained popularity for its natural sweetness and purity.

According to Mr. Henri R. Chaumin, Chairman of Mega 4’s Bottling Company LLC and Lasuco’s distribution partner, Kanpe Red stands out from competitors in the market due to its high pure sugarcane content. The product is currently focusing on development in areas with large Latin American communities, with plans to expand distribution across all 52 states in the U.S.

Lasuco’s Vision

With extensive experience and advanced production technology, Lasuco is confident that Kanpe Red will become a symbol of Vietnamese branding in the U.S. market. This success also demonstrates the tremendous export potential of Vietnamese sugarcane products.